|
At the moment I can't answer exactly the question: "How I feel the modern world of photography and fashion?" For me, the doors of this fantastic industry are opened just a little. But I will be able to do a lot! I chose fashion. I like clothes and I like to shoot clothes on models, when everything looks perfect. I catch models in such images, which show how they want to seem out of another side of the camera. I catch everything that they try to show through their view, posture. My word of photography and fashion, at the moment, like two rivers resulted in a small lake, until it is small, little and dirty, but I am sure that everything will change very soon. The lake will turn into a bigger, better and cleaner lake! Everything will be in time.
Fashion doesn't change, it's just seems so. It can be one thing today and it can be something another tomorrow. Everything can be appropriated and becomes a classic. And things, that we recently looked with a chuckle, will become a trend. And we can see this trend anywhere. It is interesting for observation.
Did you know that the beauty of fashion photography can be calculated? I always suspected this, but now scientists have proved that more details in the picture make it "prettier" and more interesting. We’ll not talk about the exceptions to the rule, of course, they exist. But the subjective perception can be subjected to mathematical laws, and equate the art of photography to the usual equation of objective perception, which in principle seems to be impossible.
Etymologically, "photography" goes back to Greek φωτος, that means "light" and γραφο that means "draw." Literally, it means - light drawing. This smacks of something divine ... I would say that it is something the most divine - creation, creativity. Look at the rainbow - there is nothing that gives rise to doubt in the existence of superhuman essence, like the harmony of the broken white light. The rainbow is a divine photography that is a general measure of beauty.
Recently, I heard the very true words, that if you want to create, you have to be free of conventionalities and prejudices. It’s very accurate and beautiful! Photography, by its nature, is an explosion of emotions and an internal impulsion.
Recently I have often seen the quotes by Coco Chanel. Reading them, I want to agree and to say aloud: “What a smart and talented woman!” But there is one statement, that I can’t agree with: “I love it when fashion goes to the streets, but can not admit that it came from there.” But why, Coco?
Of course, it is very correctly, when designers are making fashion. They are the people who were studying it, as architects were learning to design houses, and electricians were learning to repair rosettes. They are really professionals. But fashion lives among the people, it was made for them, and designers are mistaken when they ascribe to themselves its creation.
In my understanding, designer is not a person, who thinks, that it would be nice to dress up everyone into the yellow colour this season. It is the person who caught the desires of the people, felt what will be necessary for them, and presented it in his collection before people succeeded in formulating that desire by themselves.
FotyMody: Why there is no Ukrainian photographer, who has an influence on the world's fashion industry, although Ukrainian models are in the five leaders?!
Dmitry Peretrutov: Because the beauty of the Slavonic women is a fact. And nobody can argue it.
And the quality of the photos can be a relative concept.
And also we can not sell ourselves. We are always waiting for something. I don't think that the level of many Ukrainian photographers is lower than international standards.
Do you want to argue?
You can not do this, because the quality of the photos is a relative concept!)
"Fashion for me is a possibility to not pay attention at everything bad, that, also happens seasonally - it can be cooling weather, the rising of prices or political elections. Fashion is brightens up my life, helps to distracts from the negative, inspires. It's very good for your soul - to work with a beauty.
And fashionable clothes - is a refind way to cover up your body", - Ksana Kova, designer, Ukraine, for FotyMody.com
Fashion. We see people, dressed in clothes that we want to get. We see people with watches that attract our attention. Expensive cars, ties, jewelry, precious stones, precious metals incredibly excite our mind and cause thoughts about them.
We see the people, which we admire and we want to look like they.
We communicate with colleagues, friends and we see their actions. We see how they do their actions. We imitate them and do everything to be, to be one of them, to be better than they are.
We see what the fashion is representing.
FotyMody: Do you create trends or follow them?
Marina Borshchevskaya: I follow my professionalism and creative intuition, not forgetting about trends.
FotyMody: What is the fashion photography?
Marina Borshchevskaya: This is a photography that matches the fashion trends, including, in the photo art.
Fashion and photography? Yes.
They are two sisters, two twins. Now it sounds otherwise and more easily - fashion photography. Nowadays every «birth» of model doesn't pass without photo participation. There is nothing wonder, because if you look, photo from the Greek is literally translated as painting with the light, light painting. And now - secular life, it seems, this comparison is close and hot. You can even warm up your palms - market is crowded, there are many people who want it, fees inspire, glossy publications heat an interest... This list can be very long. Anyway, it is fashionable - and what is fashionable is always nice.
FotyMody: How has the idea of online store with things by Ukrainian designers arisen?
Anna Pashchenko: The idea was born because customers, who doesn’t stay in Kiev or who doesn’t know about the showrooms existence, do not have an access to Ukrainian designer’s showrooms. Also because of Internet commerce in Ukraine, which develops rapidly and because of the lack of a large supply of clothing for the progressive buyer and elegant in general.
We always talk about the fashion, discuss, write articles and discuss it again, we try to place the concept of fashion into the frameworks, to give a definition which would turn the world. But prose is in that the definition was given a many the days before us. There is no difference we like it or not – fashion has existed and it will exist, despite the critical statements of many experts and the approaching end of the world.
|
